History and innovation of the Norrøna brand

Founded in 1929 by the Norwegian Jørgen Jørgensen, Norrøna quickly established itself as a pioneering brand in technical clothing for outdoor activities. Passionate about mountains and outdoor sports, Jørgensen sought equipment capable of withstanding extreme conditions and harsh Norwegian environments. His approach has always been guided by innovation and the search for high-performance technical solutions tailored to the specific needs of skiing, hiking, and mountaineering enthusiasts.

A brand committed to technical innovation

Norrøna's early days were marked by simple yet effective innovations, such as sturdy leather straps, highly resistant canvas backpacks, and cotton garments adapted to local conditions. This quest for quality and durability became the brand's cornerstone, which continues to integrate the latest technological advances to guarantee ever more efficient products.

In its current collections, Norrøna uses cutting-edge materials such as Gore-Tex, including Gore-Tex Pro, as well as advanced insulation technologies like Insulate. These materials ensure optimal protection against the elements, suitable breathability, and high durability—essential for demanding mountain sports.

Technical and complete ranges for skiing, mountain, and mountaineering

Norrøna offers a wide range of products adapted to mountain activities, combining functionality, comfort, and style. Among its flagship collections is the Lofoten series, known for its high-performance ski and snowboard jackets and pants, ideal for freeride and extreme conditions.

The Lyngen and Tamok series, among others, cater to mountaineering and ski touring, with garments designed to offer lightness and protection in technical environments. 

Technical clothing and thermal layers adapted to outdoor sports demands

Besides jackets and pants, Norrøna offers a wide selection of mid-layers and thermal layers: fleeces, down jackets, and technical hats. These layers are designed to provide effective insulation while allowing good thermal regulation.

The brand relies on sophisticated technical construction, often integrating waterproof and breathable membranes, sealed seams, and durable water-repellent treatments (DWR), to guarantee optimal protection even in the harshest conditions.

A constant commitment to quality and performance

Since its creation, Norrøna has become a key reference in the technical outdoor clothing sector thanks to its quality standards and passion for innovation. Each product is developed with particular attention to detail, durability, and functionality, to support athletes in their achievements in skiing, mountaineering, hiking, and snowboarding.

Find a wide selection of equipment on our online store Snow Concept, specialist in ski, snowboard and accessories equipment.

For personalized advice, contact us  info line: 09.63.00.76.65 or via our contact form, our technical advisors will guide you in your ski purchase.